Unlock Brand Value with Intelligent Marketing
Unlock Brand Value with Intelligent Marketing
Unlock Brand Value with Intelligent Marketing
Unlock the potential of AI for your Brand: Align, Optimize, and Personalize Your Marketing Programs to deliver your brand promise at scale
Unlock the potential of AI for your Brand: Align, Optimize, and Personalize Your Marketing Programs to deliver your brand promise at scale
Portal is designed to align your brand strategy with marketing execution, access fragmented marketing data to train AI models, and transform customer insights into cost-effective marketing programs.
Portal is designed to align your brand strategy with marketing execution, access fragmented marketing data to train AI models, and transform customer insights into cost-effective marketing programs.
Portal is designed to align your brand strategy with marketing execution, access fragmented marketing data to train AI models, and transform customer insights into cost-effective marketing programs.
Portal AI transforms brand strategy into code, fueling marketing with generative AI for personalized campaigns and enhanced customer experiences. It integrates customer insights into existing systems, acting as an orchestration layer to unlock AI's potential alongside your marketing and CRM programs.
Portal AI transforms brand strategy into code, fueling marketing with generative AI for personalized campaigns and enhanced customer experiences. It integrates customer insights into existing systems, acting as an orchestration layer to unlock AI's potential alongside your marketing and CRM programs.
Benefits
Benefits
Benefits
Assess your strategy
Assess your strategy
The Portal AI platform leverages custom-trained machine learning and AI models to understand each and every marketing program
The Portal AI platform leverages custom-trained machine learning and AI models to understand each and every marketing program
Stay ahead of your competitors
Stay ahead of your competitors
Portal AI Platform analyses your competitors ads to show you which segments they are targeting and with what brand positioning. Identify market gaps and opportunities for your brand.
Portal AI Platform analyses your competitors ads to show you which segments they are targeting and with what brand positioning. Identify market gaps and opportunities for your brand.
Create personalised campaigns
Create personalised campaigns
Create hyper targeted customer segments and begin to realise the promise of (n=1) segmentations. Portal understands your brand and will orchestrate your existing AI and marketing execution tools to generate and target campaigns.
Create hyper targeted customer segments and begin to realise the promise of (n=1) segmentations. Portal understands your brand and will orchestrate your existing AI and marketing execution tools to generate and target campaigns.
Align your strategy
Align your strategy
As your Portal AI platform is trained on your brand strategy, it detects whenever marketing executions are misaligned with brand strategy and recommends how to correct them.
As your Portal AI platform is trained on your brand strategy, it detects whenever marketing executions are misaligned with brand strategy and recommends how to correct them.
Knowledge that drives profitable growth
Knowledge that drives profitable growth
Portal Intelligence suggests execution initiatives to help you unlock revenue growth based on its knowledge of your customers, your strategy and your execution. Automated workflows create lightning fast speed to value with minimal overhead for your team.
Portal Intelligence suggests execution initiatives to help you unlock revenue growth based on its knowledge of your customers, your strategy and your execution. Automated workflows create lightning fast speed to value with minimal overhead for your team.
Frontier brand experiences
Frontier brand experiences
Create brand-aligned AI interfaces that reimagine the UX/UI your brand presents to customers.
Create brand-aligned AI interfaces that reimagine the UX/UI your brand presents to customers.
Unmatched Knowledge
Unmatched Knowledge
Our algorithms provide unique category insights, empowering you to craft and execute a differentiated strategy.
Our algorithms provide unique category insights, empowering you to craft and execute a differentiated strategy.
User-Friendly Interface
User-Friendly Interface
Designed for marketing executives. No code, no jargon, just insights and actions that help you drive growth.
Designed for marketing executives. No code, no jargon, just insights and actions that help you drive growth.
Speed and Efficiency
Speed and Efficiency
Speed and Efficiency
Automated workflows that deliver real-time AI-powered results. Lightning fast time to value so you can stay ahead and conserve resources.
Automated workflows that deliver real-time AI-powered results. Lightning fast time to value so you can stay ahead and conserve resources.
Future-
Ready
Future-Ready
Our system learns from the best of your category’s strategies, allowing you to stay at the forefront of marketing innovation.
Our system learns from the best of your category’s strategies, allowing you to stay at the forefront of marketing innovation.
How it works
How it works
How it works
Understanding Ads
Understanding Ads
Understanding Ads
Portal utilizes the latest machine learning and AI data pipelines to dissect ads into components, revealing insights about customer segment targeting, messaging, and tone. Elevate your ad understanding to an unprecedented level.
Portal utilizes the latest machine learning and AI data pipelines to dissect ads into components, revealing insights about customer segment targeting, messaging, and tone. Elevate your ad understanding to an unprecedented level.
Understanding your strategy
Understanding your strategy
To create delightful brand experiences, your brand strategy needs to be at the core of all of your customer interactions, so your Portal AI system is trained on your brand strategy, using expert human-in-the-loop feedback from Houston Group, Australia’s leading brand agency
To create delightful brand experiences, your brand strategy needs to be at the core of all of your customer interactions, so your Portal AI system is trained on your brand strategy, using expert human-in-the-loop feedback from Houston Group, Australia’s leading brand agency
Creating a Generative AI Framework
Creating a Generative AI Framework
Ensuring AI-generated content aligns with your brand's values, messaging, and tone. Portal gives you the guidelines and tools to succeed.
Ensuring AI-generated content aligns with your brand's values, messaging, and tone. Portal gives you the guidelines and tools to succeed.
Augment your existing data
Augment your existing data
Portal is designed to integrate with your existing systems to write-back insights and results of your brand and marketing executions.
Portal is designed to integrate with your existing systems to write-back insights and results of your brand and marketing executions.
About us
About us
About us
We're a passionate team of brand strategists, data scientists, and marketing platform developers, united by a single goal: creating the future of brand experience by unlocking disparate marketing data for enhanced execution and unparalleled customer insights. Portal is excited to have partnered with the Houston Group, a leading brand agency to design and train (via human-in-the-loop feedback) the Portal AI Platform.
Turn your data into actionable brand insights. We aim to partner with one foundational client in each major industry vertical. Contact us today for a personalized demo and let us show you how to leverage your data to take full advantage of the efficiency and productivity gains that AI offers whilst staying aligned with your brand strategy.
© Copyright 2023 All Rights Reserved 2023 | hello@portal.one
© Copyright 2023 All Rights Reserved 2023 | hello@portal.one